Creating a Traffic Objective Ad
Ava H
Last Update vor 10 Tagen
Creating a Meta ad with a Traffic objective is very straightforward in Flamel. In this article, we'll show you how to create a Traffic campaign with unique ads generated across all your locations.
To get started, click New Campaign to open the Campaign builder or navigate to the builder via the Create tab.
After naming your campaign and adding any relevant topics, look to the Bid Type section. Then select Auction and Traffic from the two drop downs in the left panel, or click the Manage button to see more details and select the Traffic objective:
After declaring any relevant Special Categories and reviewing your Campaign, click Create Campaign.
You'll now move onto the Parent Ad Set stage of the builder. Name your Parent Ad Set and select which workspaces for which you'd like to create Ad Sets.
Continue down through setting your budget and schedule for your campaign. Choose for the budget to be either Daily or Lifetime and the respective budget amount. When setting your schedule, be sure to double-check your start and end dates, especially if you're using a daily budget!
Next, select the Placements for your Ads. There are two options: Advantage+ and Manual. More information on Placements and the differences between Advantage+ and Manual.
Review your Ad Set configuration and then click "Create Parent Ad Set". From here you will move into the final stage of the Ad creation process - Creating New Parent Ad.
Just as before, move through the left panel in the builder. Set a name and optional labels for your Parent Ad and select the Facebook page(s) and Instagram profile(s) that will be used for the ads. The default option for these will be the pages/profiles of your Locations, but if you want to manually select a different page/profile you can easily do so via the dropdown.
Once your ad creative is to your liking, click "Create parent ad". From here you'll be able to preview your ads across different placements and pages/profiles.
To finalize and launch your Ads, simply toggle them on in the "Child Ad Status" in the left column, or leave them toggled off to keep your ads Paused.
Congrats, you've successfully created a Traffic Campaign with Ad Sets and Ads across your Organization's Locations!